Social Media Manager, Crypto Casino and Sportsbook

Responsibilities:

• Social Strategy: Develop and execute a comprehensive social media strategy that aligns with the crypto casino brand and goals. Create and curate engaging and visually appealing content, including text, images, videos, and infographics.
• Industry research: Stay up to date with current sporting events in both the US & Europe to create engaging content to drive users to sportsbooks. Research industry trends, crypto news, and online gaming developments to create timely and relevant content.
• Community management: Engage with our community, respond to comments and messages, and foster positive interactions across various social media accounts.
• Team Collaboration: Collaborate with the marketing team to plan and execute social media campaigns, contests, and promotions.
• Reporting and metrics: Track and analyse key performance metrics to measure the effectiveness of social media efforts and make data-driven improvements. Monitor competitor activities and identify opportunities for differentiation and growth.

Qualifications:

• Proven experience as a Social Media Manager or similar role, for a crypto casino and sportsbook
• Strong understanding of cryptocurrencies and online gaming.
• Excellent written and verbal communication skills.
• Proficiency in social media management tools and analytics platforms.
• Creative thinker with the ability to generate innovative ideas and concepts.
• Strong attention to detail and the ability to multitask in a fast-paced environment.
• Familiarity with crypto communities and online forums is a plus.
• Knowledge of SEO and content marketing is a plus.