Senior Analyst – Commercial Performance & Business Intelligence at MTN Ghana

Job Summary



• Provide commercial and financial decision insights, which drive business decisions and strategies towards achieving commercial performance.



Context:



• Evolving Digital Telecommunication business and business

• Multiregulated

• Increasing demand for digital experiences and data-driven decisions to keep up with customers.

• A shift from share of market to share of

• Evolving business models and partnership

• Brand Reputation

• Increasing traditional and non-traditional competitors complimented by growing price wars.



Key Tasks:



• Develop scientific and robust methodologies for impact execution (Measurements & Evaluations)

• Lead measurements and evaluations of all products, services, promotions, Events and commercial interventions to inform decision making actions.

• Ensure daily, weekly, and monthly commercial performance reporting to War room and Commercial leadership.

• Mine data and extract relevant insights for commercial decision

• Develop automated dashboards for commercial

• Support in developing CLTV and CVS measures for improving customer

• Evaluate commercial performance at national, regional and district levels comparing to targets and business objectives.

• Track Marketing Opex to ensure it is within budget to deliver on business

• Reconcile monthly Opex spend to ensure there are no disparities vs

• Report on monthly departmental spend to respective Marketing

• Perform Return on Objective/Return on Investment analysis for Commercial

• Implement profitability analysis using cost of production and activity-based

• Update commercial health dashboard and CoP Dashboards

• Liaise with stakeholders to ensure that Cost of production model is updated and refreshed

• Track subscribers by segment (HVC, MVC, LVC) and revenues drivers

• Perform commercial root cause analysis continuously to ensure understanding with respect to revenue drivers for voice, data, Home, SMS, and incoming.

• Lead end of month and end of Quarter operational revenue reporting of voice, SMS, Data, Home, and digital.

• Coordinate quarterly commercial plans submissions from all Commercial

• Lead and drive the function of Data as a Service (DaaS) ambition to ensure insights on the go.

• Support in building business cases, financial modelling, and

• Support the implementation of commercial initiatives through the



The duties listed are not exhaustive and may be varied from time to time as dictated by the changing need of the business. The post holder will be expected to undertake other duties as appropriate and as requested by his/her manager and Head of Department.



Qualification Required & Experience



Education:



• First degree in Finance/ Accounting or a related discipline

• A post graduate degree/ MBA or Professional Certification will be an advantage.



Experience:



• 5 years’ relevant work experience in Telecoms/ Technology/ Fintech industry with at least 3 years experience in a supervisory role.

• Experience working in a global/multinational enterprise (understanding commercial impact assessment)



Training:



• AI/ML, Automation, Financial Modelling, Commercial Modelling, Critical Thinking, Analytical Thinking, Team performance Management, Project Management



Professional/Technical competencies:

Knowledge:



• Strong Knowledge in Business/Commercial intelligence and Analysis

• Financial Management

• Customer and product analytics

• Business Acumen

• Strong Knowledge on Forecasting tools and methodology

• Stakeholder Management

• Microsoft Office especially PowerPoint and

• Proficiency in statistical tools (Powerbi, SQL)

• Proficiency in statistical techniques and variance analysis.



Skills / physical competencies:



• Ability to manage self and be a team player, good conflict management, take and manage accountability

• Energy & Drive – Innovative, Takes initiative, result oriented and develops self consistently

• Interpersonal Skills – Leadership, customer centricity, collaborative and coaches & develops direct reports

• Personal Skills – Trustworthy, integrity and ethical in dealings

• Operating Skills – Ability to focus on priorities and plans, shares knowledge effectively

• Organisational Positioning Skills – Good written and verbal communication, presentation skills, commitment to the organization

• Strategic Skills – Global thinker, Analytical thinking and Problem solving abilities General working conditions

• Anywhere/Anytime work/ Ability to manager self/Personal



Location: Accra