Job Summary
The Sales and Marketing Manager is to work closely with the Managing Director in meeting the targets allocated to the Ghana office from the Head office. This requires penetrating into the different sectors of the Ghana economy and ensuring that the company has a major market share. The identified keys that will be the target are Financial Institutions, Corporate organizations, Oil and Gas, NGOs, Private enterprises and the SMEs. The sales and marketing manager represents the company's brand and drives strategies to increase product awareness by observing the market, competitors, and industry trends. In addition to managing staff, the sales and marketing manager’s job responsibilities include developing and researching marketing opportunities and sales strategies.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
Job Description/Requirements
Responsibilities:
- Accomplishes marketing and sales staff objectives by training, and coaching employees under the Sales and Marketing team.
- Communicates job expectations by planning, monitoring, and reviewing job contributions.
- Achieves marketing and sales operational objectives by contributing marketing and sales information.
- Prepares and completes marketing action plan.
- Meets marketing and sales financial objectives by forecasting requirements and preparing annual budgets.
- Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions.
- Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertisements.
- Identifies marketing opportunities by understanding consumer requirements.
- Improves product marketability and profitability by researching, identifying, and capitalizing of market opportunities.
- Sustains rapport with key accounts by making periodic visits.
- Provides information by collecting, analyzing, and summarizing data and trends.
- Promoting the company's existing brands and introducing new products to the market.
- Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.
- Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.
- Gathering, investigating, and summarizing market data and trends to draft reports.
- Implementing new sales plans and advertising.
- Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.
- Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities.
- Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.
- Any other tasks or projects assigned to you by the Managing Director
Qualifications & Requirements:
- Minimum of Bachelor’s Degree in Marketing or a related field.
- Minimum of 3 years of relevant sales management experience in the IT Industry.
- Must be technology savvy
- Experience on latest trends in the IT industry
- Ability to write and speak English fluently.
- Good budget management skills.
- Strong selling skills.
- Strong leadership skills.
- Great communication/presentation skills.
- Strong negotiation skills.
- Great customer relations skills.
- Good commercial/financial awareness.
- Product knowledge.
- Numerical/verbal reasoning skills.
Location: Accra
Employment Type: Full-Time
Salary Range: Attractive
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