Job Summary
Superside is looking for a Performance Marketing Consultant to join our Customer Enablement team. As such, you’ll develop performance marketing strategies and paid media campaign plans for customers in different industries across various digital channels.
- Minimum Qualification : Degree
- Experience Level : Senior level
- Experience Length : 5 years
Job Description/Requirements
Responsibilities:
- Develop performance marketing plans for customers in various industries and follow up on their implementations
- Translate marketing strategies into actionable plans, ensuring they align with the customer's overall business objectives and goals
- Develop tailored solutions and advise customers on, e.g., performance marketing audits, paid digital channels strategies
- Conduct thorough performance marketing audits, identifying areas for improvement and providing actionable recommendations to optimize performance
- Provide expert guidance on Performance Marketing, Paid Social Media Advertising, and Google Ads
- Leverage market research, consumer insights, and industry trends, using this wealth of data to make well-founded, data-informed recommendationsÂ
- Analyze market trends and customer performance data to identify opportunities for growth and optimization
- Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for ongoing optimization
- Maintain a cutting-edge understanding of digital marketing best practices, trends, and emerging technologies, ensuring continuous improvement and innovation
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 5+ years of experience in performance marketing, preferably in a tech, consulting, or agency environment
- Proven track record of developing and executing successful data-driven performance marketing plans
- Strong expertise in key areas of digital marketing e.g. Performance Marketing, Landing Page Optimization, Creative Testing, Conversion Rate Optimization, Lead Generation
- Excellent analytical and problem-solving skills, with the ability to derive insights from data and make informed recommendations
- Exceptional English communication and presentation skills, with the ability to effectively convey complex information to various stakeholders and discuss solutions in large groups
- Strong project management skills, with the ability to manage multiple projects and meet deadlines in a fast-paced environment
- Self-motivated, results-driven, and detail-oriented, with a passion for staying current on digital marketing trends and best practices
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