Marketing Communications Officer at Reputable Company

Are you an experienced marketing communications professional with a passion for driving excellence? Do you have the expertise to manage marketing communications operations within the agricultural sector? We have an exciting opportunity for you! As the Marketing Communications Officer, you will utilize your expertise in product development and digital marketing to align the company’s vision with its goals. In this role, you will work closely with cross-functional teams to plan, develop, and execute integrated marketing communications strategies, using both physical and digital tools to help the Group achieve its trade marketing KPIs efficiently and effectively.



Key Responsibilities:



Develop tactical integrated marketing campaigns to assist in the achievement of operational trade marketing goals.

Collect, analyze and present information from research and customer feedback as insights to create campaign strategies to deliver solutions for a sustainable organizational performance.

Develop, manage and monitor optimally the implementation of channel and or/partnership communication activities including social media presence, engagements and campaigns, public relations, advertising, promotions, events and sponsorship and email marketing ensuring all communications are updated, relevant and reflect the company’s desired positioning on the market.

Assists in the achievement of brand positioning.

Contribute to the management of customer value propositions and product/service portfolios.

Own, manage and evolve all product specific materials (print and social media/online presence digital, traditional media, print events etc) i.e., concept development, copywriting and production of collateral materials (web content, brochures, paraphernalia and email campaigns, advertising, newsletter, presentations), and manage budget for strategic initiatives and key product campaigns,



trade shows etc.



Use social analytics and listening tools to identify improvements to organizational processes that will enhance social reputation.

Work with managers and team to implement change initiatives.

Forge and maintain positive long-term relationships with external partners, suppliers and clients and implement SLAs and MOUs along with Legal and Compliance to support campaign objectives.

Ensure that all marketing communications activities are fully aligned and comply with the Group corporate governance processes and relevant legislation and regulations for all country operations.

Support Human Resources with employee communication and engagement practices. This would include development and execution of materials and resources geared toward sustained employee satisfaction.

Keep informed of developments in the functional areas and use this information to help the Group operate with initiative and innovation

Act as an internal consultant to bring attention and solutions to institutional priorities.



Essential Requirement



Qualification & Experience



Minimum of a degree in Marketing/Communications or a relevant discipline.

Master’s degree or Professional qualification in Marketing is an added advantage

Computer proficiency in Microsoft suits

Minimum of 3 years’ work experience in a similar position with a good knowledge of the agriculture industry



Essential Skills and Personality Attributes



Highly organized and self-directed

Should be able to summarize complex issues and disseminate information in clear and concise manner

Must possess exceptionally strong written and oral communication skills

Influencer with proven ability at exercising cross-functional influence.

Project management skills

Multi-cultural awareness

Interpersonal skills

Digital conversions a plus

Strong quantitative approach balanced with customer insight mindset

Proficient with MS Office Suites and computer graphics software

Problem solving abilities



Why Join Us?



Competitive salary and benefits package.

A dynamic and supportive work environment.