Innovation & Digital Marketing Executive
Jobberman Third Party
Marketing & Communications
Job Summary
The Innovation & Digital; Marketing Executive is the catalyst for driving technological innovation to sharpen Coronation Insurance’s competitive edge. In close collaboration with the Executive Management teams and under the guidance of the MD/CEOs, the Innovation and Digital Marketing Executive shall lead the charge in enhancing our technology and digital capabilities for accelerated business growth. The Role will lead the development and execution of the Company’s digital strategy and ensure that it is aligned with the firms overall goals and objectives. The role will also drive revenue and process enhancement for the business through its digital channels by identifying client segments and devise tailored approaches to attract and convert them. The role will lead the process of transitioning from current legacy linear business practices to platform-based business models
- Minimum Qualification : Degree
- Experience Level : Senior level
- Experience Length : 8 years
Job Description/Requirements
Responsibilities:
- Digital Innovation and strategy (Products and Platforms)
- Lead revenue generation in digital insurance sales
- Spearhead innovative digital advancements that create new revenue streams and transformative business models.
- Set a compelling digital vision and strategy, aligning technology/digital initiatives with long-term business objectives.
- Lead all technology innovation efforts for product and digital platform development; collaborating with cross-functional team leaders to identify opportunities for technology-driven product and service innovation.
- Lead the end-to-end digital product lifecycle, from ideation to commercialization, ensuring customer-centricity and market relevance.
- Collaborate with cross-functional teams to deliver digital products that enhance user experiences and meet evolving needs.
- Communicate complex technology concepts to non-technical stakeholders, highlighting their impact on business strategies.
- Identify and introduce cutting-edge technologies that enhance the ecosystem's competitive edge. At the same time, forecast future technology investments and strategically align our technological capabilities with overarching business objectives.
Leading Technologies
- Identify emerging digital technologies with the potential to disrupt existing market , enter markets, enhancing business agility and customer experiences, achieve risk and cost optimization and create synergies across Coronation Group different verticals.
- Evaluate and integrate leading-edge solutions that maintain the organization's competitive edge. Technology Business Planning:
- Develop and execute a comprehensive technology/digital business plan that supports revenue growth and market expansion.
- Leverage on technology and digital platforms to support market expansion and grow revenue.
- Align technology/digital investments with strategic business priorities, ensuring optimal resource allocation.
Leadership of the Digital Services Function:
- Provide mentorship and professional development opportunities to team members, enhancing their skillsets and career growth.
- Evaluate our existing technology infrastructure and capabilities, eliminating those that no longer align, and advocating for the integration of emerging technologies into both IT roadmaps and the business evolution. Thus, shape the ecosystem’s technological landscape in a manner that propels innovation, accelerates growth, and ensures long-term success.
- Manage the digital technology budget, effectively allocating resources to drive innovation, digital transformation roadmap execution whilst optimizing our technological resource utilization for additional value (cost savings, scale etc.)
- Evaluate and manage digital technology vendors and strategic partners to enhance the organizations technological capabilities.
- Negotiate contracts, service-level agreements, and partnerships that drive value and support business goals.
- Drive technology adoption and change management efforts across the organization, ensuring seamless transition to new technologies.
- Implement governance frameworks to ensure technology initiatives adhere to regulatory and compliance standards.
- Collaborate with legal and compliance teams to address data privacy and security requirements.
- Provide oversight for audits and assessments.
- Oversee the technology portfolio, prioritizing initiatives that deliver the highest value and strategic impact.
- Optimize resource allocation, ensuring seamless project execution and measurable outcomes.
Cybersecurity:
- Establish and enforce robust cybersecurity measures to safeguard digital assets, customer data, and intellectual property.
- Lead incident response and recovery efforts, mitigating risks and ensuring compliance with industry standards.
Research, learning and Development:
- Analyze the current technology landscape within the organization to identify gaps, areas of improvement, and opportunities for innovation.
- Conduct in-depth analysis to determine the technical and financial feasibility of adopting technology innovations.
- Research emerging technologies and digital tools to identify opportunities for improvement and optimization of technology in Coronation.
- Foster a culture of technological innovation, collaboration, and continuous learning within the organization.
- Contribute to thought leadership and promote the organization’s technological capabilities.
- Provide professional development opportunities for the technology teams across the ecosystem.
Technical Competencies:
- Proven ability to develop and execute forward-looking technology strategies that drive innovation and business growth.
- Track record of identifying and integrating emerging technologies that create new revenue streams and business models.
- Ability to overhaul legacy processes, introducing digital workflows that enhance efficiency and collaboration.
- Proficiency in prioritizing technology initiatives based on strategic impact and measurable outcomes.
- Skill in optimizing resource allocation, ensuring successful project execution within defined budgets and timelines.
- Proficient in leading the end-to-end digital product lifecycle, from ideation to commercialization.
- Skill in collaborating with cross-functional teams to deliver customer-centric digital products that meet market needs.
- Ability to lead the development of AI-driven solutions that drive operational efficiency and customer engagement.
- Expertise in identifying opportunities for new technological innovations in financial services operations.
- Understanding of intellectual property laws and practices to protect the organization’s technological innovations.
Behavioral Competencies:
- Bold and forward-thinking approach, driving innovation, and inspiring teams to explore new possibilities.
- Willingness to take calculated risks and challenge conventional thinking.
- Ability to collaborate across functions, rallying teams around a common digital vision and
- fostering cross-disciplinary cooperation.
- Skill in leading through influence, building consensus, and maintaining strong stakeholder relationships.
- Capacity to align technology strategies with business goals, evaluating long-term impact and value.
- Skill in translating complex technology concepts into strategic insights for non-technical stakeholders.
- Demonstrated ability to drive tangible outcomes, measuring success through business growth and operational excellence.
- Proven track record of delivering on technology objectives and initiatives.
- Eagerness to stay updated on industry trends, emerging technologies, and best practices.
- Willingness to adapt and learn in a rapidly evolving technology landscape.
- Competent project management expertise.
- Excellent relationship-building, stakeholder engagement, and stakeholder management skills.
- Proactive and resilient attitude in addressing with challenges head on.
- Outstanding planning and organizational skills.
- A forward-thinking individual with outstanding coaching and mentoring capabilities for leading teams.
Educational Qualification and Work Experience:
- Minimum of a bachelor’s degree in computer science, Information Technology, or related field.
- Minimum of 8 years relevant work experience, with 4 years in a digital leadership role.
- Relevant professional certification will be an added advantage.
Location: Accra
Salary Range: Attractive
Employment Type: Full Time
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