Growth Marketing Specialist

Key Responsibilities:

• Utilize Google Analytics to track, analyze, and report on campaign performance and website traffic.
• Track Google Ads performance on HubSpot to measure the effectiveness of marketing efforts through the CRM.
• Work independently with minimal supervision, taking full ownership of marketing tasks.
• Handle basic social media tasks, posting authority-building content to enhance brand visibility (secondary focus).
• Set up lead magnet forms and manage email automation through HubSpot for lead nurturing and conversion. (Note: Lack of HubSpot experience isn't a dealbreaker, provided you're a fast learner.)
  
  

What Success Looks Like:

• Data-Driven Campaigns: Successful execution of digital marketing campaigns that drive traffic, leads, and conversions.
• Lead Generation: Effective setup and management of lead forms and email automation to nurture leads and improve conversion rates.
• Campaign Optimization: Continuous improvement of campaigns through performance tracking in Google Ads, Google Analytics, and HubSpot.
  
  

Qualifications:

• Experience: 2+ years of hands-on experience in digital marketing, with a general understanding of Google Ads, Google Analytics, and HubSpot (or similar CRM).
• Strategic Focus: Ability to develop and implement inbound marketing and paid advertising strategies to generate high-ticket sales leads.
• Self-Sufficient: Comfortable working autonomously with minimal micromanagement and eager to take initiative.
• Growth-Oriented: Strong desire to develop into a well-rounded marketer and grow into a leadership role.
• Communication: Fluent in English, with excellent verbal and written communication skills.
• Industry Interest: Passion for the design and construction industry is a plus but not required.
• Bonus: Familiarity with Google Ads.
  
  

Opportunity:
If you are a versatile and results-driven digital marketing professional who thrives on managing paid advertising, lead generation, and CRM platforms, we encourage you to apply. This role offers the opportunity to grow into a marketing leadership position over time.

Application Process:
To be considered for this role these steps need to be followed:

• Fill in the application form
• Record a video showcasing your skill sets
  
  

Location:  Fully-Remote (Work from Home), 9 AM - 5 PM EST