Digital Marketing Partner
Illot Bet
Marketing & Communications
Job Summary
Seeking a responsible and a hard working Digital Marketer that will be responsible for planning, executing and optimizing our digital marketing campaign across various channels to join our Betting company. The ideal candidate will be responsible for combining marketing and digital media management skills to architect and enhance assigned company digital media presence including interacting with customers, promoting brand focused interactive and engaging content and expanding opportunities for revenue.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 2 years
Job Description/Requirements
Responsibilities:
- Design, build and maintain our social media presence.
- Measure and report performance based on the insights.
- Plan, execute and measure experiments and conversion tests.
- Identify trends and insights and optimize spend and performance based on the insights.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Measure and report performance of all digital marketing campaigns and asses against goals (ROI and KPIs).
- Brain storm new and creative growth strategies.
- Utilize strong and analytical ability to evaluate end-end customer experience across multiple channels and customer touch points.
Requirements:
- A minimum of 2-3 years of experience in digital marketing, preferably within the betting or gaming industry.
- Proficiency in marketing tools and platforms, such as Google Analytics, Google Ads, Facebook etc.
- Strong understanding of digital marketing channels and best practices.
- Ensure all digital marketing activities comply with industry regulation and company policies responsible gaming practices.
- Great time management, organization and prioritization abilities
- Creative thinking and ability to develop innovative strategies
- Proven experience in lead generation and web analytics.
- Ability to work in a fast –paced environment and meet deadlines.
- Good negotiation and problem-solving skills.
- Excellent written and verbal communication skills.
- Exceptional interpersonal skills.
Kindly Note: CV’s should be sent to: (hr-gh@ilotbet.com)
Location: (Accra-Abossey Okai)
Employment Type: (Full Time)
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