Digital Marketing Manager
Jobberman Third Party
Marketing & Communications
Job Summary
We are seeking a creative and tech-savvy Digital Marketing Manager to join our team. The ideal candidate will be responsible for developing, implementing, and managing our digital marketing strategy. This includes creating a user-friendly and engaging website, generating high-quality content, and producing visual materials such as photos and videos. The Digital Marketing Manager will play a key role in enhancing our online presence, driving brand awareness, and engaging our target audience.
- Minimum Qualification : Degree
- Experience Level : Senior level
- Experience Length : 4 years
- Working Hours : Full Time
Job Description/Requirements
Responsibilities:
Website Development & Management
- Plan, design, and create a user-friendly and visually appealing website that aligns with the company's brand identity.
- Ensure the website is optimized for SEO, mobile responsiveness, and fast loading times.
- Monitor website performance, conduct regular updates, and make improvements based on analytics and feedback.
Content Creation & Strategy
- Develop a content strategy that drives traffic, engagement, and conversions.
- Write, edit, and publish high-quality content including blog posts, articles, social media posts, and product descriptions.
- Conduct keyword research and implement best SEO practices in all content.
Photography & Videography
- Plan, shoot, and edit engaging photos and videos for website content, social media, and other digital marketing campaigns.
- Create visually appealing multimedia that effectively communicates the brand message and engages the audience.
- Manage and organize a digital media library of photos, videos, and other assets.
Social Media & Digital Campaigns
- Develop and execute social media strategies to enhance brand visibility and audience engagement.
- Monitor social media trends and adapt strategies to increase reach and followers.
- Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) to drive traffic and conversions.
Analytics & Reporting
- Track, analyze, and report on key performance indicators (KPIs) for digital marketing campaigns.
- Use analytics to identify trends, insights, and areas for improvement.
- Present regular reports to management with recommendations based on findings.
Qualifications
- Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
- Proven experience in digital marketing, website development, content creation, and multimedia production.
- Proficiency in website management platforms (e.g., WordPress), content management systems (CMS), and SEO tools.
- Skilled in photo and video editing software (e.g., Adobe Photoshop, Lightroom, Premiere Pro, Final Cut Pro).
- Strong understanding of SEO, SEM, social media marketing, and digital advertising.
- Excellent written and verbal communication skills.
- Creative mindset with an eye for design and detail.
- Strong project management skills and ability to meet deadlines.
Key Competencies
- Creativity and Innovation
- Attention to Detail
- Analytical Thinking
- Excellent Communication
- Project Management
- Adaptability and Flexibility
Benefits
- Competitive salary and performance-based bonuses
- Health and wellness benefits
- Opportunities for professional development and growth
- Collaborative and innovative work environment
Application Instructions
Interested candidates should submit a resume, and a portfolio showcasing previous digital marketing projects, including website designs and multimedia content.
Employment Type: Full Time
Salary Range: Attractive
Location: Accra
Important Safety Tips
- Do not make any payment without confirming with the Jobberman Customer Support Team.
- If you think this advert is not genuine, please report it via the Report Job link below.
