Business Development/Marketer

Key Responsibilities

• Identify and pursue new business opportunities to expand the company’s client base.
• Develop and implement strategies for market penetration and client acquisition.
• Prepare and deliver presentations to potential clients showcasing our services.
• Negotiate contracts and close deals with clients.
• Conduct market research to stay informed of industry trends and competitors.

Marketing

• Develop and execute innovative marketing strategies and campaigns to enhance brand visibility.
• Collaborate with the creative team to design marketing materials for campaigns.
• Plan and organize promotional activities to generate leads and drive sales.
• Manage digital marketing channels, including social media, to build an online presence.

Client Relationship Management

• Maintain strong relationships with existing clients to ensure repeat business and satisfaction.
• Act as the primary point of contact for clients, addressing their needs and concerns promptly.
• Gather client feedback to improve the company’s products and services.

Reporting and Analysis

• Prepare monthly and quarterly reports on business development and marketing activities.
• Analyze campaign performance and make data-driven recommendations for improvement.
• Set and monitor performance metrics to evaluate success and ROI.

Job Expectations

• Achieve or exceed monthly and annual revenue targets.
• Build and maintain a strong network of industry contacts.
• Demonstrate excellent communication, negotiation, and presentation skills.
• Exhibit high levels of professionalism and integrity in dealings with clients.
• Be proactive and innovative in identifying growth opportunities
• . Work collaboratively with internal teams to ensure successful campaign execution.
• Efficiently use the company-provided car to meet clients, attend events, and carry out field duties.

Qualifications and Skills

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Proven experience in business development, sales, or marketing (minimum 2 years).
• Strong understanding of the advertising and marketing industry in Ghana.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficient in MS Office and digital marketing tools.
• Strong analytical and problem-solving skills.
• Valid driver’s license and willingness to travel locally.

Location:  Accra

Salary Range: GHS 6,000/month + Car for duty execution

Employment Type: Full Time