Business Development Manager

Key Responsibilities:

Market Research and Analysis:

• Conduct thorough market research to identify emerging trends, potential clients, and new business opportunities in the IT industry.
• Analyze competitors, market conditions, and customer needs to develop strategies for business growth.
• Stay updated on technological advancements and industry developments to align the company’s offerings with market demands.

Lead Generation and Prospecting:

• Identify and qualify new business opportunities through networking, cold calling, email campaigns, social media, and attending industry events or trade shows.
• Build and maintain a robust pipeline of prospective clients and strategic partners.

Client Relationship Management:

• Establish and maintain strong relationships with key decision-makers and stakeholders within potential client organizations.
• Conduct meetings and presentations to pitch the company’s IT solutions, products, and services tailored to client needs.
• Understand client business challenges and provide consultative sales support to offer customized IT solutions.

Sales Strategy and Execution:

• Develop and implement a comprehensive business development strategy to achieve sales targets and revenue goals.
• Prepare proposals, contracts, and presentations to secure new business deals.
• Negotiate terms, pricing, and contracts with clients to ensure mutually beneficial agreements.

Collaboration and Coordination:

• Work closely with the marketing team to develop targeted campaigns and sales collateral to support business development efforts.
• Collaborate with the product and technical teams to understand the capabilities of the company's IT solutions and effectively communicate these to prospective clients.
• Coordinate with internal departments to ensure smooth onboarding and integration of new clients.

Reporting and Analysis:

• Track and report on key performance metrics, sales activities, and pipeline progress using CRM tools.
• Analyze sales data and trends to identify areas for improvement and optimize sales strategies.
• Provide regular updates and reports to senior management on business development activities and outcomes.

Customer Feedback and Market Insights:

• Gather feedback from clients and prospects to provide input into product development and service enhancement.
• Provide market insights and intelligence to help shape the company’s strategic direction and product offerings.

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, Information Technology, or a related field.
• Proven experience (3+ years) in business development, sales, or account management within the IT industry
• Ability to drive
• Strong understanding of IT products, services, and solutions, including software, hardware, cloud computing, and cybersecurity.
• Excellent communication, presentation, and negotiation skills with the ability to influence key decision-makers.
• Strong analytical and strategic thinking skills with the ability to identify and capitalize on market opportunities.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.
• Proficiency in CRM software and Microsoft Office Suite.
• Strong organizational skills with the ability to manage multiple priorities and meet deadlines.

Salary Range: Attractive

Employment Type: Full Time

Location: Accra