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1 month ago

Job Summary

This is also a New Business Director and agency growth role. You will be measured on new business and how profitably you manage your accounts. It will require you to spend at least 50% of your time developing new business and 50% in meetings and briefings, as well as developing your existing clients.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 5 years

Job Description/Requirements

Responsibilities:

  • Lead the development of new business and client service plans
  • Give direction for clients’ marketing and advertising campaigns/accounts
  • Regular communication and liaison with clients at a senior level
  • Identifies new business opportunities (Credentials Meetings, RFPs, Tenders, Pitch Opportunities), managing pipelines and develops existing accounts
  • Pitches fresh and innovative ideas to clients
  • Completes projects to a specific schedule and maximizes profit, in-line with the budget
  • Owns and leads client presentations; both in discovery meetings, as well as the presentation of finished proposals
  • Uses knowledge and experience to push clients, the team and the agency in the most profitable and productive direction
  • Forge emotional bonds, creates client loyalty, and attract new business via positive word-of-mouth for referral business
  • Align agencies’ people, and processes with client needs
  • Provides professional, planned, and responsive account dire. This will entail developing a focused annual client development plan
  • Deliver the agreed actions and take ownership of the client revenue targets agreed for each client.
  • Deliver fantastic, award-winning, and agency revenue-generating projects for clients.


Requirements:

  • Qualification: A good first degree + CIM certification and experience
  • A masters degree in marketing would be an added advantage
  • MBA plus 5years agency experience in marketing and/or agency role
  • 5+ proven track record in client service management role.
  • Proven ability to develop larger client relationships and accounts across multiple sectors and a proven track record in managing people as well as a proven ability to represent a corporate.


Technical Competencies:

  • Significant agency experience in professional client relationship management
  • A solid background in advertising, design or marketing
  • The ability to plan and strategies at a senior level
  • Ability to develop marketing plans and programs
  • Full awareness of creative processes and techniques – including digital platforms


Managerial Competencies:

  • Effective team management capabilities
  • A keen attention to detail and budgetary restraints
  • Ability to plan department activities
  • The willingness to note relevant trends and develop ideas
  • Ability to determine and set clear performance standards


Personality Competencies:

  • Excellent communication, interpersonal and skills
  • Assertive, hungry, self-motivated
  • Good presentation and a pleasant manner
  • Confidentiality, tact and discretion when dealing with people
  • A persuasive and confident approach to creative projects



Location: Accra

Salary Range: Attractive

Employment Type: Full Time


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